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White Label Partner Program

White Label SEO

Google Premier Partner Meta Business Partner
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What's Included in Your White Label Partnership

Built for agencies that want to scale without hiring. Here's what your partnership includes.

Full GBP Fulfillment Stack

Google Business Profile optimization and ongoing management, citation building and cleanup, GBP content and posts, and our review-and-reputation management system. The complete Map Pack toolkit — nothing bolted on, nothing missing.

White-Labeled Everything

Reports, GBP work, and strategy documents all carry your agency branding. Your clients see your work, not ours.

Dedicated Support Team

Your accounts are run by a dedicated support team that knows your brand, your reporting preferences, and your clients by name. Proactive updates, direct email access, and fast turnaround on requests — no shared inbox, no ticket queue, no hand-offs.

Transparent Work Logs

Every task completed is documented — citations submitted, GBP posts published, review follow-ups sent, profile updates logged. Full accountability.

No Shortcuts, No Risk

White-hat only. No fake reviews, no spam citations, no GBP tricks that risk profile suspension. Everything we do is what Google rewards — real profile optimization, clean citations, and review velocity earned from real customers.

What Our Agency Partners Say

Real feedback from agencies we partner with to deliver results for their clients.

“Ed has invested thousands of painstaking hours into understanding the nuances of sales and marketing so his customers can prosper. He's a true professional in every sense of the word and someone I look to when I need advice.”
Brian Norgard
VP, Tinder Inc.
“Ed's advice, information, and techniques have helped my business not only STAY OPEN these last few years, but GROW with consistency.”
Joseph Hughes
CEO, Contractor Dynamics
“The guys at Clicks Geek are SEM experts and some of the most knowledgeable marketers on the planet. They're leap years ahead of the competition and can make any industry profitable with their techniques. They are legitimate and honest and I recommend them highly.”
David Greek
CEO, HipaaCompliance.org
“I use Clicks Geek for all my PPC management needs. These guys are hands down the best at providing positive ROI and making your dollar stretch. They walked me through every step and their customer service is second to none.”
Armando Saenz
CEO, Saenz Digital
“They took over my Google Business Profile and within a month, calls and local visibility doubled.”
Stuart Trier
Verified Client
“The crew at Clicks Geek are the real deal. If you're looking for local SEO or GBP management, these are the people you want.”
Jeremy Bolton
Verified Client
“I have Robert Salvatore saved in my phone as "PPC Whisperer" for a reason. The man can do things with a Google Ads campaign that I've never seen before.”
Max Reznich
Verified Client
“Robert did a complete audit of my campaign and laid out actionable steps to improve CTR, costs, tracking, and keyword targeting. I honestly learned more about Google Ads from his audit than I did from the last Google Ads course I took.”
Jacob Kettner
Verified Client
“I've heard nothing but good things about Ed Stapleton and his services. If you're looking for someone to help you manage your paid search campaigns, he could be a great resource for you.”
Josh Nelson
Verified Client
“Ed has invested thousands of painstaking hours into understanding the nuances of sales and marketing so his customers can prosper. He's a true professional in every sense of the word and someone I look to when I need advice.”
Brian Norgard
VP, Tinder Inc.
“Ed's advice, information, and techniques have helped my business not only STAY OPEN these last few years, but GROW with consistency.”
Joseph Hughes
CEO, Contractor Dynamics
“The guys at Clicks Geek are SEM experts and some of the most knowledgeable marketers on the planet. They're leap years ahead of the competition and can make any industry profitable with their techniques. They are legitimate and honest and I recommend them highly.”
David Greek
CEO, HipaaCompliance.org
“I use Clicks Geek for all my PPC management needs. These guys are hands down the best at providing positive ROI and making your dollar stretch. They walked me through every step and their customer service is second to none.”
Armando Saenz
CEO, Saenz Digital
“They took over my Google Business Profile and within a month, calls and local visibility doubled.”
Stuart Trier
Verified Client
“The crew at Clicks Geek are the real deal. If you're looking for local SEO or GBP management, these are the people you want.”
Jeremy Bolton
Verified Client
“I have Robert Salvatore saved in my phone as "PPC Whisperer" for a reason. The man can do things with a Google Ads campaign that I've never seen before.”
Max Reznich
Verified Client
“Robert did a complete audit of my campaign and laid out actionable steps to improve CTR, costs, tracking, and keyword targeting. I honestly learned more about Google Ads from his audit than I did from the last Google Ads course I took.”
Jacob Kettner
Verified Client
“I've heard nothing but good things about Ed Stapleton and his services. If you're looking for someone to help you manage your paid search campaigns, he could be a great resource for you.”
Josh Nelson
Verified Client

Why Agencies Choose Us

We specialize in local service marketing, and the agencies that resell it. 500+ agency partnerships and counting.

Google Premier Partner

Top 1% of agencies. Direct Google support.

Flexible Agreements

We earn your business with results, not paperwork.

Transparent Reporting

Every click, call, and dollar visible.

Dedicated Support

A real team behind every account, available via email with same-day response.

How the Partnership Works

A streamlined onboarding process refined across 500+ agency partnerships.

01
Step 01 of 4

Share Client Details

Send us the client's GBP, target market, and service list through a short intake form. Takes 10 minutes.

02
Step 02 of 4

Strategy Call

Before anything goes live, we hop on a short call with your team to align on the prospect's market, current Google Business Profile, and where the month-one priorities should sit.

03
Step 03 of 4

Monthly Execution

We execute the local-SEO program each month: Google Business Profile optimization and ongoing management, citation building and cleanup, and locally-optimized content. All work is logged and documented so you can see exactly what shipped.

04
Step 04 of 4

White-Label Reporting

Monthly reports showing rankings, traffic, GBP performance, and completed work. Branded to your agency and ready to send.

Ready to Grow with White Label SEO?

We'll show you exactly where your current marketing is leaking money, and how to fix it.

Flexible terms · Zero obligation

What Is White Label SEO?

White label SEO is a fulfillment partnership where we deliver a Google Business Profile-first local SEO program on behalf of your agency, entirely under your brand. You sell SEO to your clients, set your own pricing, and own the client relationship end to end. We execute the work that actually moves the needle in the Google Map Pack and service-area searches: Google Business Profile optimization and ongoing management, citation building and cleanup, locally-focused GBP posts and content, and an integrated review-and-reputation management system built specifically for local service businesses. Your clients see your agency’s work, your agency’s reporting, and your agency’s strategy document. They never know we’re involved.

Our partnership is deliberately narrow. We do one thing, GBP-first local SEO for service businesses, and we’ve been refining the same fulfillment stack since 2015. That focus is what lets us deliver consistent Map Pack rankings, clean citation profiles, and real review velocity at a price your agency can mark up comfortably and still win the sale.

Who White Label SEO Is For

  • PPC agencies whose clients want local Map Pack visibility but whose team doesn’t run GBP work in-house. Roll our fulfillment into your existing management fee and stop losing clients to competitors who bundle SEO with PPC.
  • Web design agencies that build local service websites but can’t offer ongoing post-launch visibility work. Add a recurring GBP retainer on top of every site build to protect the investment your client made in their new site.
  • Growing general marketing agencies that want to add recurring local-SEO revenue without the cost, overhead, and training time of hiring a dedicated GBP specialist and citation manager.
  • Independent consultants and fractional CMOs who need a reliable GBP fulfillment partner to resell under their own brand to local service clients in the home-services, legal, medical, financial, or trades verticals.

Why GBP-First Wins for Local Service Businesses

For local service businesses, the Google Map Pack is the single most valuable real estate in all of search. It sits above organic results, it answers the “near me” and service-area queries with the strongest commercial intent, and it’s the first thing a mobile searcher sees when they need a plumber, a lawyer, or a dentist. The three businesses Google surfaces in the Map Pack for a given query capture the majority of the clicks, the calls, and the direction requests from that search. Everything below fights for scraps.

What determines which businesses Google shows in those three slots isn’t on-page SEO or backlinks, it’s a different set of ranking signals entirely: profile completeness and verification, proximity to the searcher, category relevance, review volume and recency, review sentiment, citation consistency across the local data ecosystem, and the freshness of GBP activity like posts and photo uploads. A GBP-first program targets those signals directly. Link building, technical SEO audits, and on-page optimization for a client’s website have their place in some marketing programs, they just aren’t what moves a business into the Map Pack.

What We Fulfill Each Month

Google Business Profile Optimization and Ongoing Management

Every engagement starts with a full profile review: category selection and stacking, service-area configuration, business attributes, service and product listings, hours including holiday hours, and photo inventory. We fix whatever’s wrong, add whatever’s missing, and verify the profile is positioned to rank for the right category-plus-geography combinations. From there, ongoing management means keeping the profile current: updating hours around holidays, adding new service lines when the client launches them, responding to Q&A, flagging and fighting spam suggestions from competitors, and watching for profile suspensions or verification issues before they cost rankings.

Citation Building and Cleanup

Local citations, consistent Name, Address, Phone listings across trusted directories and data aggregators, are how Google confirms a business is legitimate and locally established. We build new citations across the directories that actually carry ranking weight (not the thousand-site spam packages you’ll see cheaper fulfillment shops sell) and we clean up whatever’s already out there. That cleanup is often more valuable than the net-new work: old addresses from before the client moved, misspellings from years of data-broker duplication, phone numbers that predate the current one. Every inconsistency is a friction signal to Google; we systematically remove them.

Locally-Optimized GBP Content and Posts

Google rewards activity on a Business Profile. Profiles that post regularly, add photos, and keep their Services section current outrank otherwise-equal profiles that go silent after verification. We publish regular GBP posts on behalf of every active client, offers, service highlights, FAQs, and service-area callouts, written for the client’s market and the queries their prospects actually search. We also write and maintain the profile’s service descriptions and short profile text, and we keep the photo inventory topped up with fresh images when the client supplies them.

Review and Reputation Management

Review volume, review velocity, and review sentiment are all GBP ranking signals, and they’re the single biggest factor a prospect evaluates when comparing three Map Pack listings side by side. Our review system is built around two things: a branded review-submission link the client shares with their customers, in a thank-you email, on an invoice, at the end of a job, anywhere they already have a moment of goodwill, and an inside-the-system view where the client can watch incoming reviews across every platform their profile is on and respond directly. It isn’t an automation engine; it’s the simple, reliable layer most local businesses are missing. The client owns the customer relationship and decides who to ask. The system makes the asking frictionless and keeps the responses organized so no review slips through without a reply.

How the Fulfillment Stack Compounds Over Time

Each piece of the program reinforces the others. Profile optimization gets you eligible to rank. Clean citations confirm the profile’s legitimacy. GBP posts and content signal that the profile is active and authoritative. Review velocity from the reputation system pushes rankings up and simultaneously turns Map Pack impressions into calls. Pull any one layer out and the others lose their edge. Most agencies that try to run this in-house pick one or two layers, skip the rest, and wonder why the rankings plateau at month four. We run all four, every month, on every account, which is why Map Pack results compound month over month instead of flatlining.

What Your Agency Handles vs What We Handle

You own the client relationship: discovery, strategy presentation, billing, expectation-setting, and the monthly check-in where you walk the client through the reporting. You also own anything outside the GBP-first scope: if the client needs a new website, on-page SEO work on the one they already have, a paid-search program, or any work we don’t fulfill, that’s either your team’s project or something you route to another partner. We handle fulfillment within the GBP scope, we show up on the call at the start to align priorities, and we deliver monthly reports branded as your agency’s work. Everything else stays with you. That split is deliberate, we aren’t trying to compete with your agency, we’re trying to extend what you can deliver.

Reporting and White-Label Branding

Every deliverable is branded as yours. The monthly report carries your agency’s logo, color palette, and voice. The strategy document we prepare on kickoff is formatted as your agency’s document. The review-request emails sent from the reputation system go out under the client’s own brand, not ours. We work off a shared document system and email communication during fulfillment, never on the client’s video calls, never in a channel where the client could discover we’re the fulfillment arm. Your clients see a professional, consistent operation that looks and feels like your agency’s work product. That’s the whole point of the partnership.

When White Label SEO Is the Wrong Fit

We turn partnerships down when the fit isn’t right, and you should too. This program isn’t for clients who need a ground-up on-page SEO overhaul, who want a link-building retainer, or who need a technical Strategy Call of their website, we don’t do any of those and we won’t bolt them on. It’s also the wrong fit for e-commerce businesses without a physical location, for B2B enterprises that don’t rely on local search, and for clients who are fundamentally unhappy with their current website or their core service delivery, because no amount of GBP optimization fixes a broken business model. If a prospect is asking for any of those things, flag it early on our call and we’ll help you decide whether to walk, to scope it differently, or to route the work elsewhere.

Partner Economics: How Agencies Price GBP Fulfillment

The typical client retainer our partner agencies charge ranges from $800 to $2,500 per month per location, depending on the market, the vertical, and the agency’s positioning. Our wholesale fulfillment cost slots in well below that range, which leaves partners room for a healthy gross margin on every account. The real leverage isn’t margin per client, though, it’s that the recurring nature of the work lets you compound agency revenue without the fulfillment team scaling alongside it. One partner can profitably carry a hundred GBP accounts we fulfill, because the labor scales on our side, not theirs. That’s the economic case for building a local-SEO line of business on top of our fulfillment rather than hiring in-house.

How to Get Started

Onboarding is quick. You share client details through a short intake form, we jump on a 20-minute market analysis with your team to align on market, goals, and month-one priorities, and we go live within one to two business days. No contracts to negotiate for weeks, no fulfillment bottlenecks, no surprise scope. The first month is about cleanup and profile optimization; by month two we’re running the full program, citations, posts, reviews, and ongoing GBP work, on a steady monthly cadence.

Real People. Real Partnerships. Real Results.

Your agency is backed by a senior fulfillment team, not freelancers, not offshore, not a chatbot.

Ed Stapleton, Jr.
Co-Founder · CEO

Ed Stapleton, Jr.

We don't win because we have bigger ad budgets, we win because we know which lever to pull for each industry. That's the difference.
Rob Andolina

Rob Andolina

Co-Founder | CMO
Dustin Cucciarre

Dustin Cucciarre

Partner | COO
Justin Rothman

Justin Rothman

Partner | Dir. of Sales
Faisal Iqbal

Faisal Iqbal

Dir. of Onboarding
Don Shepherd

Don Shepherd

Dir. of Accounts
Ryan Pacificador

Ryan Pacificador

Web Development
Faith Amoguis

Faith Amoguis

CRO Specialist
Adrian Veloso

Adrian Veloso

Web Design Specialist
Shoaib Ehsan

Shoaib Ehsan

PPC Optimizer
Sikander Rahim

Sikander Rahim

PPC Optimizer
Rachel R.

Rachel R.

Account Manager

Frequently Asked Questions

We fulfill three things, all focused on the local-SEO work that actually moves rankings in the Google Map Pack: Google Business Profile optimization and ongoing management, citation building and cleanup, and locally-optimized content written for each client's market.
Let’s Talk

Ready to talk White Label SEO?

Tell us about your business and we’ll come back with what’s working in your market and what we’d do for your account.

Google Premier PartnerMeta Business Partner

Flexible terms · We earn your business with results · Your ad accounts, your data