Should I invest in Google Adwords consulting?
That’s a great question and one we hear all the time from business owners new to paid search. I’m going to be blunt and honest with you so don’t take what I say to heart. The answer is, without hiring a professional Adwords consultant you will lose all of your money.
I know, I know way harsh.
But true.
Google’s Adwords platform is very intimidating if you are a newbie.
There are literally dozens of features that need to all work in unison together in order to run a successful campaign. It’s pretty much the same thing as you being a brain surgeon and me being, well, what I am, an Adwords consultant, except I’m going to operate on Jane Smiths brain and see what I can do. I think it’s safe to say that it’s in Jane Smith’s best interest that I do not operate on her brain.
You might be asking yourself,
“Rob are you saying Adwords management is like brain surgery?”
Well, yea, I kinda am.
It takes a lot of knowledge and years of experience and A LOT of trial and error in the beginning if you want to compete with other professional agencies and steal some of their market share on Google. Why even bother if you have a business to run already. I’m sure you have more important things to do than master a new skill set and dedicate hours per day to learning, you know like focusing on brain surgery if you in fact are a surgeon : /
Point being our specialists know exactly what we are doing, we’re fast, efficient and thorough in our work….PLUS we guarantee what we do! We already know how to produce results. Not to mention, any Adwords consultant worth their weight in salt will be certified by Google, as we are. If Google trusts us I think you can too! When you hire an Adwords PPC manager, it is our job to make sure your campaigns consistently are producing a high ROI and steady lead flow. You be a brain surgeon and we’ll bring you the patients to operate on (metaphorically speaking). Everybody wins! (Including the patient).
Have a question? Shoot em’ out in the comments!
Ed Stapleton Jr.
http://clicksgeek.comEd Stapleton, Jr is a ‘Google Partner’ marketing expert who’s sold over 1,500 Google Ads clients and managed millions in ad spend. He heads up the front of the house at his marketing agency Clicks Geek where he manages sales and strategic relationships.
