Google Ads For Divorce Lawyers
Clicks Geek is a U.S.-Based Google Ads agency focused on increasing sales and leads for divorce lawyers. We do this by driving quality traffic and delivering a superior landing page experience.
“Ed has invested thousands of painstaking hours into understanding the nuances of sales and marketing so his customers can prosper. He’s a true professional in every sense of the word and someone I look to when I need advice.”
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When properly executed, Google Ads is a cost-effective way for divorce lawyers to generate clients. The technical sophistication Google Ads has to offer requires time, knowledge, and marketing expertise to get the best results.
Many divorce lawyers find marketing their practice to be an aspect of running the business that they would rather someone else handle. As a divorce lawyer, you may not be up-to-date on how PPC advertising has the ability to obtain more clients for your clinic and improve conversion rates while sticking to your digital ad-spend allotment. You probably understand the general concepts and have the ability but would probably prefer to leave the critical details to a digital specialist.
With the right strategy, Google Ads allows a divorce lawyer to connect in real-time with prospective clients looking for their services. You only pay when people click on your ad, which can direct visitors to your site or landing page, where you can encourage them to set up a consultation or generate a call to visit your site.
Ed’s advice, information, and techniques have helped my business not only STAY OPEN these last few years, but GROW with consistency.
Take your business to the next level with a PPC agency that actually delivers.
Pay-Per-Click (PPC) Advertising for Divorce Attorneys
PPC marketing drives targeted traffic to your law firm’s site. Alongside search engine optimization (SEO), it’s one of the most effective forms of digital marketing that can dramatically increase your prospects and change the way you do business.
PPC is strategic. This form of online advertising allows your law firm to target the exact audience you want, allowing you to be as conservative or as aggressive as your budget or caseloads allow. PPC management can help you make the most of your advertising budget.
How Does Google Ads Work?
Google Ads is a form of paid advertising. As an advertiser, you have control over how often and for what types of searches your ads show up in search engine results pages (SERPs). Although many platforms offer PPC advertising, Google Ads is among the most popular service. Afterall, Google is the most dominant online advertising platform and search portal.
Google Ads, therefore, makes sense as part of any law firm marketing strategy—campaigns are customizable, measurable, fully-targeted, and highly cost-effective. No other digital marketing program provides the level of flexibility of Google Ads to maximize your placement in relevant search results.
The guys at Clicks Geek are SEM experts and some of the most knowledgeable marketers on the planet. They are obviously well studied and I often wonder from where and how long it took them to learn all this stuff. They’re leap years ahead of the competition and can make any industry profitable with their techniques, not just the software industry. They are legitimate and honest and I recommend him highly.
DIVORCE LAWYER ADS
Why Choose Our Google Ads Management Services?
At ClicksGeek, Google Ads management is what we do. We have a great deal of experience managing Google Ads campaigns for firms specializing in divorce law. We are always ready to leverage our in-depth understanding of how Google Ads works and strategize to make it work for your practice.
We’ll start by consulting with you on your family law firm’s requirements. We’ll discuss everything from your campaign goals and top competitors to your target audience. Then, we’ll create, manage, and monitor campaigns specifically geared toward your practice area(s). We implement and monitor the entire process, so you can make business decisions based on hard data.
What Does Google Ads Management Entail?
When you hire us to manage your Google Ads campaign, we dedicate our time to carefully building your campaign. This dedication ensures that we produce the best outcome. Our team will focus on the following key areas:
Running an effective Google Ads campaign requires you to select the right type of keywords for your PPC strategy. Our team will carry out extensive keyword research and choose relevant keywords to increase your ad visibility. We also get rid of negative keywords and use current data to put family law firms in the best position for successful campaigns.
We create professional landing pages custom-designed for your practice. Our team will do what it takes, including creating a strong call to action (CTA) to improve conversion rates. If someone is searching for the best divorce attorney on Google, we want to make sure they land on your site and contact you for your services.
Google Ads can be expensive if poorly managed. Having an agency experienced in digital marketing for divorce attorneys can improve your ROI (return on investment) and efficiency—that’s just one of the benefits of using our Google Ads management services. We carefully manage your campaign to ensure it’s not only efficient but also cost-effective.
Tracking and monitoring are critical elements of any Google Ads campaign. We diligently monitor your Google Ads campaign by analyzing the weekly conversion rate and click data to make regular tweaks and adjustments and ensure continuous optimal performance. We can make adjustments to ads, keywords, ad schedules, ad extensions, and even landing page calls to action (CTAs).
Creating the right ad content is all about grabbing your target audience’s attention. If you’re a divorce attorney and someone types “child custody lawyer” or “child custody attorney” on their PC or mobile phone, we use relevant keywords in the ad that speak directly to potential clients. When people look for a divorce attorney or child custody lawyer on search engines, we want to ensure they see ads that talk about providing solutions to their problems.
Contact Form and Call Tracking
Any successful Google Ads campaign requires proper tracking. You can count on us to handle this for you. We will set up call conversion and contact form tracking. We’ll do that specific to the keyword level so you can see the keywords driving your inbound leads.
Check to see if your territory is available still!
Signing up for a PPC ad account is simple. You don’t have to hire a PPC agency to set up and manage your campaign, but most divorce attorneys and lawyers lack the time, tools, and expertise required to maximize ROI.
Find Out If Your Territory Is Still Available.
See what our happy clients have to say.
We’re A Google Partner Agency
As a Google Partner Agency, we’ve joined the cream of the crop in PPC specialists. This designation is reserved for only a small fraction of Google Partners who have demonstrated a consistent track record of success.
Benefits of Using Our Google Ads Management Services
ClicksGeek is a Google Ads management agency well-versed in the particulars of advertising legal services. We are experienced at what we do, and when you hire us to manage your PPC program, your practice will benefit in the following ways:
Tracking through analytics is an essential part of succeeding in your Google Ads campaign.
We’ll track the results from your ads campaign diligently and use them to measure the effectiveness of your campaigns. We’ll set up call tracking and contact form tracking down to the keyword level to enable us to optimize your campaigns and drive more inbound leads.
The Bottom Line
We offer unrivaled expertise and have a reputation for providing wildly successful results for our clients.
If you’re in the divorce law industry, make the most of your marketing dollars. Contact us at Clicks Geek today to get started with Google Ads or to have our team analyze your current campaign. Have any questions? Our friendly team is always happy to answer them and offer guidance to implement the right divorce law marketing strategy.
The Bottom line
When it comes to Google Ads, there’s no one-size-fits-all approach. Specific areas of legal practice, such as divorce law, require custom content and strategies. Anyone can create a Google Ads campaign, but only an expert will know how to develop and execute a winning strategy, particularly if the competition has hired a digital marketing agency to run their campaign.
We at ClicksGeek have the technical knowledge and experience to help your firm make the right choices so you can maximize your ROI and focus on delivering exceptional legal service to your clients.
Client Testimonial Praise
Ed's a great dude! PPC expert all the way. I've had a couple phone calls with him. Very helpful and down to earth.
I have Robert Salvatore saved in my phone as "PPC Whisperer" for a reason. The man can do things with a Google Ads campaign that I've never seen before. Thanks again brother.
These guys are so awesome that even if they can't help you they will refer you to somebody who can. That doesn't happen often, good people.
Just wanted to give Ed Stapleton at Clicks Geek a recommendation if any of you guys are looking to outsource your google ads campaigns. Double my clients conversions within a month and now have a VERY happy client! Thanks Ed...
Quick shout-out to Robert Salvatore over at Clicks Geek. I was on a call with Mark Luckenbaugh yesterday bitching about a Google Ads campaign that wasn't converting well, and he suggested I talk to Robert. I hit him up yesterday in the afternoon, and by 8:30AM this morning he'd done a complete audit of the campaign and laid out actionable steps for me to take to improve both CTR and costs as well as how I'm tracking, and the way I'm targeting keywords. I can honestly say I learned more about Google Ads from his audit than I did from the last Google Ads course I took.
Quick tip of the hat to Ed and Robert on the PPC front. I sent them a PPC campaign a couple months back for one of my local clients. Theya re killing it both on CPC and CPL. I honestly hate managing PPC, and even though Rob would attest to me knowing more about Google Ads than him (actually not really he would never say that nor is it true), I prefer to not have to look at PPC campaigns whenever possible. So, just wanted to say that if you need a good PPC resource that's hand off I would check out these guys! Hope this helps someone that may be fed up with managing Google Ads or looking for a good source.