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OUR PPC SERVICES SOLVE YOUR REVENUE PROBLEMS

Increase inbound leads and get your phone ringing off the hook

Off The Charts Pay Per Click Performance!

Our unique PPC management process brings transparency to the very opaque world of online advertising and Adwords management. The latest innovations and search engine marketing techniques are leveraged by our consultants to empower brands and drive ROI. We will minimize wasted ad spend, maximize reach and bidding, drive lead volume, maximize conversion rates and exceed your goals. We are different for one very simple reason. We care about your success. That sounds corny but it’s true. We’ve been around long enough and dealt with countless types of different clients to understand that when you (the customer) are happy, our team is happy and everybody wins. You are not just another ‘client’ to us, you are a trusted partner and friend.

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Landing Pages

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Keyword Research

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Negative Keywords

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PPC Ad Copywriting

We are generating a steady 25+ leads a week with Google in one of the most competitive online niches!

Keith Hecht
President, Auto Transport 123

We are generating a steady 25+ leads a week with Google in one of the most competitive online niches!

Keith Hecht
President, Auto Transport 123

Off The Charts Pay Per Click Performance!


  • Armando Saenz
    Saenz Digital

  • Grant Cooper
    Social Vantage

  • Corey V.
    Clixsy

  • Mark L.
    XSynesis

  • Matt Stack
    LCT

  • Max Reznich
    Roof Engine

  • Dave Greek
    Simbus 360

Some Great Clients

What To Expect With Our Team

Below is just a short “hit list” of PPC management services that will be addressed and worked upon on a frequent basis for your campaigns. We are not one the “trendy” PPC companies who churns and burns clients or only works on their campaigns once every 2 weeks, we wanna keep you around. When you win, we win.

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Creating targeted Google search engine marketing campaigns with the specific purpose of only driving a high ROI.

Creating multiple, highly targeted adgroups by analyzing the different products/services offered by the client.

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Monitoring and adjusting bid strategies based on performance across adgroups.

Creating multiple effective ads for every adgroup and tuning the ads for performance.

Analyzing your industry, understanding the end user needs/wants and creating effective ad copy from users pain points.

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Adding adgroup level keywords based off of raw search query conversion data.

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Call tracking and call recording. Track calls down to the keyword level so you can see exactly what keywords are driving your campaign inbound phone calls.

Monitoring your Google Adwords PPC performance by analyzing Google Analytics conversion data so we can make better data based optimizations in order to further tune the search campaigns to run more efficiently.

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Decreasing the CPL (cost per lead) while increasing the campaigns lead volume.

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Implementing a/b multivariate testing and other conversion optimization tactics for clients landing pages.

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Reducing client’s wasted ad spend by removing irrelevant keywords from the search query keywords, a continuous process of adding/removing positive and negative keywords.

Ad extension optimizations. Cut whats not converting, increase what is converting.

Improving CTR continuously.

Device bidding optimizations. Increase or decrease device bids based on whats converting and what is not.

Initial Consultation

We’ll discuss your project, target audience, top competitors and campaign goals. We will then roll out a customized strategy unique to your business alone. After we all are feeling warm and fuzzy inside about the prospect of working together, we will accept payment and get to work either building out a new campaign or optimizing your existing campaigns.

Well we can’t optimize a campaign and grow your company ROI without knowing what keywords are winners and which are losers! We’ll install the conversion code on your websites thank you page or appropriate page. We can also direct your in-house team on how to do this as well.
We want to make sure all of your Google Analytics is set-up properly as well. So we will go ahead and tie that all together for you and slap a big bow on it!
Will your campaign be local, national or international? We can target based on states, cities, counties, zipcodes, etc.
This applies to both keywords we want to go after and keywords that we want to negative out so Google never shows us ads for them. Sound confusing? Let me explain briefly. Lets say you want to generate health insurance leads. Well obviously we would want to go after a term like health insurance quotes, so if we are bidding on the broad match term health insurance quotes guess what. Google is going to show our ads for terms like “medicare health insurance, group health insurance and even life insurance”. It will show our ads for those terms because they are closely related. So to mitigate some damage from that we will set negative keywords like life insurance, medicare insurance , medicare, etc.
Yes we do build landing pages. We will help consult any in-house designer you have on payroll in the design aspects of what we need at no additional charge, but if you need us to build out a page for you it will be an additional cost. We use the landing page software Instapage, this allows us to create multiple versions of your landing page and have Instapage’s proprietary algorithm automatically A/B test the different versions against each other so we are always only running traffic to the highest converting page.
If you are in a lead generation campaign we will optimize your campaign/landing page to drive phone calls as well. We can either create a separate call only campaign to drive calls or we can optimize your existing campaign and bid higher for mobile traffic. On top of that, we can track all of your phone calls that came from your Adwords campaigns to fine tune your ROI.
Look, we’re not trying to toot our own horns but we’ve been slinging copy for a longtime now, we know what works and what doesn’t, just roll with it. Our ads have ridiculous CTR rates which in turn leads to higher quality scores and overall a more optimal performing campaign.
This is simple which is hard to understand for us why most companies need all kinds of fancy tools and gizmos to do this. Haven’t they ever heard of Skynet? Guess not! We decrease or drop bids on loser keywords and increase on winners. 2+2=4 guys let’s not over complicate things!
It’s in your best interest to set-up a time for your ads to start and stop. Let’s be realistic, its not going to be the greatest lead that comes through at 3:54 am or a phone call that comes in after your closed for business. We advise everyone run a little before business hours and a little after.
Finally, once a week, every Monday at 9am you will be emailed a report detailing the past 7 days of account activity from your Adwords campaigns. It will also compare your new week to the previous week so you will be able to see campaign progression. Also, on the 1st of every month you will be emailed all of your inbound call data including call recordings.

Real Business Case Studies

Take a look at some real life examples of (live) PPC accounts and client challenges from problem to solution. We think you will find the solutions/results very interesting.

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